Martin Graham - Director
“At some point in the life of every human we come to a realisation – the reason why we’re here. When your personal ‘reason’ becomes clear it is an amazing, wonderful, freeing feeling …., at once a release and relief as well as a challenge – the universe looking you straight in the eye and saying ‘well … now you know. What are you going to do about it?’, Martin says.
‘Human beings have changed. Whilst millennia ago we were preconditioned to cooperate we are now conditioned to compete.
'Today this is most manifest in trade and enterprise - commerce.
‘In my mind it is without doubt that current ‘commerce’ is damaging the planet for all its inhabitants and whilst I’m not sure I can alter our tendency toward competition I know I can impact upon the reward being competed for.
‘The reason I am here is to redefine ‘commerce’ as the sustainable, growing exchange of commercial opportunities to nourish the planet and all its inhabitants including mankind and see that definition made real through practical action – the action of Brando; finding, growing and replicating ecologically sustainable, socially responsible projects, organisations and companies.’
‘If we are to compete, let us compete to create and implement business services that actually nourish the planet rather than harm it and carry out commerce with others who are like minded.’
‘Critical mass will take care of the rest and if you doubt that think about the birth of the industrial revolution.’
His passion is obvious.
Martin’s great skills in communication, relationship building, sales, management, strategy and leadership are interwoven throughout his career as a journalist, editor, scriptwriter, senior sales/business development executive, strategic relationship manager and departmental manager in Western Australia’s media and government sectors.
He is regarded as “a persuasive leader with an exceptional ability to interpret people’s actions and dialogue”.
Martin excels in the areas of strategic and conceptual thinking leading to creation and implementation of innovative and effective sales, partnership and business procurement strategies.
Martin’s endeavors have been acknowledged with several prestigious international, national and local publishing, sales and advertising awards including:
2004 Pacific Area Newspaper Publishers Association Awards - High commendation for “Realms of Possibility – Regions of WA"
2002 Advertisement of the Year Winner - WA Newspapers.
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Who Is Brando 
